Google Ads script (MCC level only) to check if your PMax campaigns NOT serving in Shopping

Lyubomir Popov
2 min readOct 22, 2022

Sometimes your PMax campaigns with Listing groups (i.e. with products for Google Shopping) stop serving in Google Shopping BUT continue to serve (spend) on the other networks (Search, Display, etc.)

Unfortunately, you can only discover this fact (too late :) ) only by checking Listing groups in the Listing groups report …

This can happen by various reasons:

  • All products in a given listing group are out of stock;
  • Wrong filter/selection of products;
  • A Target ROAS that’s too high sometimes stops serving a Google Shopping PMax campaign;

It happened to me (,due to my stupidity :) ) I edited listing groups in an existing and running PMax campaign’ with a wrong custom label filter. The campaign continued to serve with huge costs and low conversion rates before I realized that it was not serving in Google Shopping.

That’s why I wrote a script for internal use only at our agency that runs at MCC level for all of our accounts using PMax campaigns with listing groups.

Why it’s free? Because, I don’t like the way (actually I hate it :) ) how Google hides the data …

Here is the link to a folder in G drive https://drive.google.com/drive/folders/1cH3N4w1T-PZfpw9AJ6XGtEcTBbzLomaB

It contains:

  1. Instructions;
  2. The code of the script.

Disclaimer: The script is provided “as is”, without warranty of any kind, express or implied, including but not limited to the warranties of merchantability, fitness for a particular purpose and noninfringement. In no event shall the author be liable for any claim, damages or other liability, whether in an action of contract, tort or otherwise, arising from, out of or in connection with the software or the use or other dealings in the script.

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